Ultra violet: Pantone’s color of the year encourages individuality
Each color conveys a certain energy. Here’s how ultra violet can change your life …
The Pantone Color Institute’s selection of a ‘color of the year’ encourages individuality, and I’m thrilled because color choice is so personal. I always let my clients explore which colors energize and relax them. The institute’s selection of Ultra violet for 2018 signifies free thought, experimentation and mysticism. Let’s embrace it.
This shade shows what’s needed in our world today. For starters, this is the opposite of going along with the crowd. Group think has caused a lot of divisiveness. People choose their camp, and don’t even stop to think if it’s true to their inner self. Ultra violet symbolizes the solution — nonconformity and independence guided by wisdom. Our world needs more mindfulness; if we slow down and take the time to think about our actions, only then can each of us make our mark on the world.
Leatrice Eiseman, Executive Director of the Pantone Color Institute, recognizes this need too. “We are living in a time that requires inventiveness and imagination. It is this kind of creative inspiration that is indigenous to PANTONE 18-3838 Ultra Violet, a blue-based purple that takes our awareness and potential to a higher level,” she says. “From exploring new technologies and the greater galaxy, to artistic expression and spiritual reflection, intuitive Ultra Violet lights the way to what is yet to come.”
In Feng Shui, purple benefits the space in any direction. It has even been called ‘Feng Shui beige’ for this reason. Want more recognition? Paint your south wall purple. Inspiring creativity in your child? Paint their west wall purple. Seeking a better love life? Use this color in the southwest sector of your home; amethyst crystals, a color quite close to ultra violet, stimulate romance as well as imagination and intuition, ideal for a meditation space too. Want to raise your income? It’s a good color to use as an accent in your wealth area; any area that represents your wealth, even a corner of your desk, can include a few coins, your wallet, and incoming checks (not bills!) … and of course, a bouquet of dried lavender.
The color has come to represent wealth because, in the past, only kings and queens could afford purple decor. Now this regal color is for everyone. Our society adopts another kind of royalty, in those who raise their aspirations. I find single, professional women gravitate toward it, often women who are already expressing their individuality and freedom. I just finished a project for a client like this, whose bedroom is cool whites and greys with purple accents.
Purple is an interesting color because depending on the shade it can feel cool or warm. Pantone’s choice, ultra violet, tends toward a cooler shade of purple. If you use too much purple, it can come across as too strong. I recommend varying intensities and using it judiciously. In the right places, it can transform your life. Pantone’s color of the year encourages individuality, and this connects to my mission as an interior designer. I believe strongly in thinking for yourself. Living mindfully means not just going along with the status quo. In my design, this philosophy is in the entire process. It’s second nature to me, when working with clients, to encourage them to choose the colors they are most fond of, and to understand why.
The spaces that we design make a huge impact on a life. We spend so much time inside buildings and rooms, whether it’s an office building, home or retail space — we spend more time inside than outside. Good design impacts a significant portion of every day. This purple trend may impact my clients’ color choices. Sometimes a certain Color of the Year does take hold and people want it. Blue has been a popular color for a few years, and ultraviolet is just one step away. Yet, the color itself is not as important; more so what it represents will guide my clients who are seeking to express themselves.
In 2018 and beyond, don’t be afraid to bring your personality into your space, to use the colors you love. Let your designer incorporate those colors in a way that feels good. Bring them in. Experiment. Use the color to nourish your life. Everyday, I help my clients express their individuality. I say, ‘Make your home feel like you.’ My clients’ space shouldn’t feel like me; it should feel like them. Color plays a big part in making a house a home.